During the Age of Discovery, after Europeans made landfall in what would later be called the Americas, new trade routes brought new power, riches and wealth to the …
Read MoreEssential Questions for Agency Leaders
Lately I’ve conducted quite a bit of research with agency owners, mainly to identify their biggest concerns, problems or frustrations. Based on this research and my decades of …
Read MoreEating an Elephant: Tales from 9 Agency Start-Ups
What motivates people to take a risk in an industry dedicated to managing risk? New independent agencies are born of various circumstances. Sometimes it’s about seizing an opportunity …
Read MoreAgency Branding Mistakes
National Underwriter spoke with Peter van Aartrijk, principal of insurance branding and content-marketing firm www.Aartrijk.com and management consultancy www.chromium.group.
NU: Peter, you’ve worked with independent agents and brokers …
Read MoreThe Agency’s Seven Deadly Traps
The Agency’s Seven Deadly Traps are the obstacles that most often undermine an agency’s ability to realize it’s Best Version Possible (BVP). Now I doubt that many agencies …
Read MoreWhat is the Importance of a Business Plan?
Whether you’re starting a small business or exploring ways to expand an existing one, a business plan is an important tool to help guide your decisions. Think of …
Read MoreSuccession Planning, Business Valuation, and the Bottom Line
Succession for your agency may seem a long way down the road, but it is never too early to begin planning for your eventual departure since it can …
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