A FIRST LOOK AT BUILDING A STRATEGY AROUND THE NOTION THAT RELATIONSHIPS MATTER
Conventional wisdom is that, on average, an agency will get 78% of its future …
Read MoreWhich Zone Are Your Producers In?
September 1, 2021
In most independent agencies, producers typically operate in one of two zones. They’re either in a Red Zone or a Green Zone.
As the name suggests, the Green …
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