People are the lifeblood of any business. They’re the driving force behind production, service, profit and growth. And, unlike equipment or inventory, good people are hard to replace. …
Read MoreThe Buying Journey
Acquiring a new customer is expensive. In 2014, Adam Klauber, an analyst from William Blair & Co., an investment bank and financial services company, determined that direct insurers …
Read MoreDemolishing Sales Roadblocks
Insurance sales professionals take pride in being good at what they do, and invest a lot of time and energy in staying on top of their professional game.
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Read MoreAre You Listening to Your Clients?
How often do you take your clients’ feedback into account? You probably respond immediately to any requests they have about their policies. But are you as quick to …
Read MoreClosing Deals with Influence
Selling isn’t a one-size-fits-all proposition because no two people are exactly alike. You must understand who you’re trying to influence and how to get them to say “yes”. …
Read MoreHow to Tie Employer Branding to the Hiring Experience
Whether during a robust or down-trending economy, the hiring experience is important in order to appeal to the best-of-the-best talent. In this post, we explore methods to tie …
Read MoreWhat It Takes for a New Insurance Agent to Succeed
Developing young talent to become successful young agents is not easy. Chris Burand, president of Burand & Associates, an insurance agency consulting firm, estimates that the new producer …
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